Development/Marketing Assistant

University of Utah   Salt Lake City, UT   Full-time     Advertising / Marketing / Public Relations
Posted on April 3, 2024
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Announcement

Details

Open Date

04/02/2024

Requisition Number

PRN14690N

Job Title

Development/Marketing Assistant

Working Title

Marketing Brand Development

Job Grade

C

FLSA Code

Nonexempt

Patient Sensitive Job Code?

No

Type

Non Benefited Staff / Student

Temporary?

No

Standard Hours per Week

19

Full Time or Part Time?

Part Time

Shift

Day

Work Schedule Summary

We can work together to create a schedule that will accommodate other commitments, but consistency will be necessary.

Is this a work study job?

No

VP Area

Academic Affairs

Department

00033 - Executive Education

Location

Campus

City

Salt Lake City, UT

Type of Recruitment

External Posting

Pay Rate Range

12.02 to 21.25

Close Date

04/08/2024

Job Summary

We are seeking a dynamic and creative Brand Development Coordinator to join our enrollment marketing team. The ideal candidate will be responsible for developing and implementing strategies to enhance brand awareness and promote our MBA programs. This role will involve crafting compelling messaging and content, coordinating marketing campaigns, conducting market research, and assisting with various marketing activities to support the department's goals.

Responsibilities
  1. Brand Development:
    • Develop strategies to enhance brand awareness and promote MBA programs.
    • Create compelling messaging and content tailored to target audiences.
    • Coordinate branding initiatives to ensure consistency across all marketing channels.
  2. Content Creation:
    • Write and produce written communications and promotional copy for various platforms, including website content, emails, presentations, social media, and advertising materials.
    • Develop content focused on lead/opportunity nurturing to drive engagement and conversions.
  3. Market Research:
    • Conduct market research to identify trends, opportunities, and competitive strategies.
    • Recommend marketing strategies, promotional materials, and communication methods to effectively reach target audiences.
  4. Special Projects
*This job description is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to the job.

Work Environment and Level of Frequency typically required

Nearly Continuously: Office environment.

Seldom: Outdoor Environment

Physical Requirements and Level of Frequency that may be required

Nearly Continuously: Sitting, hearing, listening, talking.

Often: Repetitive hand motion (such as typing), walking.

Seldom: Bending, reaching overhead.

Minimum Qualifications

Four years public relations experience which includes two years marketing, fundraising or sales activities, or equivalency (one year of education can be substituted for two years of related work experience) required. Demonstrated human relations and effective communication skills required. Experience writing news releases, producing newsletters and organizing special events and fund-raising activities preferred. Depending upon department of assignment, preference may be given for a background in purchasing, television production, radio, athletics, library or museum.

Applicants must demonstrate the potential ability to perform the essential functions of the job as outlined in the position description.

Preferences
  • Prior experience in marketing, branding, or related roles preferred.
  • Strong written and verbal communication skills.
  • Proficiency in digital marketing tools.
  • Analytical mindset with the ability to interpret data and draw insights.
  • Excellent organizational skills and attention to detail.
  • Creative thinker with the ability to generate innovative ideas.
  • Ability to work effectively both independently and as part of a team.
Special Instructions Summary

Additional Information

The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS' post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules.
This position may require the successful completion of a criminal background check and/or drug screen.

The University of Utah values candidates who have experience working in settings with students and patients from all backgrounds and possess a strong commitment to improving access to higher education and quality healthcare for historically underrepresented students and patients.

All qualified individuals are strongly encouraged to apply. Veterans' preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.
The University of Utah is an Affirmative Action/Equal Opportunity employer and does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran's status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both.
To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Affirmative Action (OEO/AA). More information, including the Director/Title IX Coordinator's office address, electronic mail address, and telephone number can be located at: https://www.utah.edu/nondiscrimination/
Online reports may be submitted at oeo.utah.edu

https://safety.utah.edu/safetyreport This report includes statistics about criminal offenses, hate crimes, arrests and referrals for disciplinary action, and Violence Against Women Act offenses. They also provide information about safety and security-related services offered by the University of Utah. A paper copy can be obtained by request at the Department of Public Safety located at 1658 East 500 South.

Posting Specific Questions

Required fields are indicated with an asterisk (*).
    Applicant Documents
    Required Documents
      Optional Documents
      1. Cover Letter
      2. Resume
      3. Appropriate discharge document (such as a DD-214 – Member Copy 4) – Veteran Only – Call 801.581.2169
      4. Addendum to the University of Utah - Veteran Only - Call 801.581.2169 after submission

      University of Utah

      Salt Lake City , UT